White Cliffs Country Businesses Get Ready For The Open

Tourism and hospitality businesses across White Cliffs Country are offering special events, unique experiences, fantastic food and drink, extended opening hours and more – in celebration of The 149th Open, the major golf championship taking place at Royal St George's Golf Club in Sandwich in July 2021. There's still time for your business to get involved - so don't miss out!


As excitement builds across Dover District during the final stages of preparation to host The 149th Open at Royal St George’s Golf Club in Sandwich, and we look forward to welcoming players, spectators and their families to White Cliffs Country, following confirmation of visitor numbers under the Government’s Events Research Programme, it’s a fantastic opportunity to showcase Sandwich, Deal, Dover and their wider environs as a wonderful destination for visitors to return to, again and again.

Community Engagement

The first priority is the safety of the players, officials, spectators, volunteers, event staff and the local community. Rigorous protocols are in place at Royal St George’s. Read about everything that is in place to minimise the risks and to ensure that everyone can enjoy a week of world-class golf.

Is Your Business Ready?

Download the updated Business Toolkit with the tips, tools and advice you need to help you make the most of the event and provide you with the information and guidance to support you during the Covid-19 pandemic.

The Open at Royal St George's Golf Club

What Are You Doing?

Many businesses across the District are offering special events, unique experiences, fantastic food and drink, extended opening hours and more – in celebration of The Open taking place here in White Cliffs Country. Find out what’s happening and, for your business to be added to the list – which includes bespoke posts on our social media channels – please get in touch.

Get listed on our mini site dedicated to The Open

We have a dedicated mini site that celebrates White Cliffs Country hosting The Open – for the 18th time! The site is full of useful information for visitors to The Open, and for visitors coming to White Cliffs Country during the time that The Open is taking place. Please encourage your guests, clients and visitors to visit this website and, if you have information from your business that supports the content on this site, please get in touch with us to get listed.

Share The Claret Jug Tour of White Cliffs Country video

This exciting video highlights to potential visitors the incredible beauty of White Cliffs Country, as the prestigious Claret Jug is seen to “tour” Deal, Dover and Sandwich and their wider environs. We’d encourage all businesses to share this video on social media and digital channels, in a collaborative effort to spread the word about White Cliffs Country as a first class visitor destination.


Share the White Cliffs Country Golf Guide

It’s likely that visitors to The Open will be interested in playing golf in White Cliffs Country – the home of Kent’s Golf Coast – if not this time, then on a return visit! We have a dedicated Golf Guide – Play, Stay and Enjoy - and would encourage businesses to download and share.

Find out more about The Open

Remember to visit the official website for all the information you need about The 149th Open, taking place for the 15th time at Royal St George’s Golf Club in White Cliffs Country.

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